eSky Group achieves record EBITDA results. Central and Eastern Europe prove drivers for growth
    News

    April 2023

    eSky Group achieves record EBITDA results. Central and Eastern Europe prove drivers for growth

    In 2022, eSky Group, owner of the travel booking platform, recorded record financial results. The company owes the increase in EBITDA by almost half and sales by 78% higher than in 2021 to dynamically growing revenues in European markets, especially Central and Eastern Europe. The number of new customers also grewfaster year-on-year, from 2.2 million in 2021 to 3.1 million in 2022.

    eSky Group's sales value for 2022 expressed in terms of TTV (Total Transaction Value) increased by 78% compared to 2021 and amounted to EUR 675 million. This result was also 11% better than in 2019 – previously the best financial period for the company pre-pandemic. EBITDA for the full previous year, on the other hand, went up by 42% to reach EUR 21.1 million compared to EUR 14.7 million in 2021.
    Source: eSky Group financial data

    Source: eSky Group financial data

    In addition, 2022 ended with the acquisition of many new customers. Globally, as many as 3.1 million people, including 1.2 million residents of Central and Eastern Europe, planned their journeys using the eSky platform in 2022, and the rate of customer growth reached 41% year-on-year. Indeed, by the end of 2021, a total of 2.2 million people had used the air ticket service.

    The two years to 2022 showed that we have a very competitive business, which is reflected in the financial condition of our company - we closed 2021 with an EBITDA of EUR 14.7 million and improved it by as much as 42% a year later. We estimated that 2023 would be successful for the entire travel industry. This is already translating into further growth of the company's profit - in the 1st quarter of 2023 we recorded over EUR 6.6 million EBITDA.

    Łukasz Habaj, CEO of eSky Group

    Central and Eastern Europe have the highest growth dynamics

    European markets were responsible for more than two-thirds of revenues in 2022. They generated 69% of eSky Group's total sales. By region, it was revenues in Western Europe expressed in TTV that accounted for 37% (+75% year-on-year). At the same time, the Central and Eastern European markets grew the fastest, with a 31% share of the company's revenue (+114% year-on-year).
    Sales in South America and the United States accounted for 20% (+58% year-on-year) and 9% (+43% year-on-year), respectively. In contrast, other markets, including countries in Africa and the Asia-Pacific (APAC) region, generated less than 2% of revenues.
    Source: financial data of eSky Group

    Source: financial data of eSky Group

    Our cooperation with the MCI investment fund and the company's five-year strategy is to become a leader in the CEE region, so that eSky becomes the first-choice platform for travel booking. We are actively investing in marketing activities, technology, improving customer service and further process automation, all of which will help us to to manage travel demand as efficiently as possible. Our financial results are the result of the entire team's efforts, which led us to increase revenues in the CEE region by 114% in 2022 compared to 2021.

    Łukasz Habaj, CEO of eSky Group

    Dynamic package sales up sharply

    eSky Group’s five-year strategy focuses, among other things, on the development of so-called dynamic bundling. This is a product that combines flights and accommodation in a single booking. Its sales in 2022 increased by 134% compared to 2021, and by 77% compared to 2019.

    We are building our position as a one-stop travel platform, developing our services to fully meet the needs of the modern customer. Our key product is no longer just flights, but also City Break and Holiday packages. We place great importance on a flexible dynamic package offers – a solution that is already very popular in many Western European countries. As such, we are very pleased that traditional travel agencies in Poland see the potential of this product and are slowly starting to implement it in their offers. This will certainly contribute to the popularisation of this form of travel planning among customers. We should be the beneficiaries of this change due to the fact that technologically we are much more advanced than most players on the Polish market.

    Łukasz Habaj, CEO of eSky Group

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